By With the advent of social media and other forms of digital marketing, many businesses have forgotten to embrace older forms of marketing such as stickers and labels. Stickers are an effective marketing tool that can be used by any company, anywhere. There is a wide assortment of stickers available to business owners, they are one of the most affordable marketing strategies out there. If you’d like to know more about the effectiveness of sticker marketing, continue reading this article.
Cover Every Area
Social media and other platforms are great ways to promote brand awareness and increase your revenue, but other platforms were in use long period anyone starting tagging, posting or liking online.
Before digital marketing exploded, companies made use of sticker marketing to build awareness of their brand. Just because this form of marketing is old, doesn’t mean it won’t attract a lot of attention. Using a catchy sticker label (known as ฉลาก สติ๊กเกอร์ in Thailand) on your products is an excellent way to promote your brand, they can be used in conjunction with other methods of marketing. It is definitely something you shouldn’t neglect, just because everyone uses a smart phone doesn’t mean they won’t notice a striking sticker label.
Affordable Advertising
Using stickers to advertise and market your brand is one of the most cost-effective strategies out there. When designing your marketing strategy, the first thing you consider as a business owner is cost. With budget in mind, you can’t go wrong with a sticker marketing campaign.
Printing stickers and labels cost a lot less than any other marketing campaign, that includes hoardings, television advertisements and banner advertisements. Giving out free company stickers is a great way to get noticed because people tend to stick them on items they use every day, giving you maximum exposure. If you look around you, you’ll find stickers on drinking flasks, laptops and school bags.
Assortment of Options
One of the best things about using stickers to market your brand is that they come in a wide range of colours, styles, shapes and sizes. They can be designed to fit on a cup or a car, you’ve an endless list of options when it comes to creating stickers for your marketing campaign. You can customise stickers to reflect your brand, designing a unique marketing tool that you won’t see anywhere else.
Engaging
Promotional stickers are more often than not seen as a gift rather than an advertisement. You can hand them out in the mail or at events, most people tend to react better to them than business cards or flyers. When handed promotional stickers, people usually find a place to stick them rather than throwing them in the trash like other marketing mediums.
After reading through this article, you probably have a better understanding of why sticker marketing shouldn’t be neglected. It has so many associated advantages – affordability, engagement, effectiveness and a whole lot more. Using a sticker campaign to market your product and boost awareness is a must for any business owner. Stickers can be used in several ways to strengthen the customer – company bond, encourage the brand to spread.
